Return Tracking & Notifications

Delight customers with return tracking and notifications

Automated return notifications and real-time reverse logistics tracking keep customers informed, reduce support workload, and transform returns into positive brand experiences.

Built for Shopify
Built for Shopify
Shopify
5.0
380
Customer viewing return status notification on mobile with product recommendations
Trusted by 50,000+ Shopify DTC brands
Ka'Chava
Every Pretty
The Period Company
ATOLEA
XTool
Depology

Transform your biggest customer service headache into a competitive advantage

Reduce WISMR & support tickets

Your customers can check their return status anytime without messaging you. When shoppers see their refund progress themselves, those "what's happening with my return?" emails basically stop coming.

Improve return handling efficiency

Live updates mean everyone knows what's next, so returns wrap up faster. No more email chains trying to figure out where things stand—just clear progress from start to finish.

Enhance post-purchase experience

When customers see exactly what's happening with their return, they trust your process. That kind of clarity turns what could be stressful into something that actually makes them feel good about shopping with you.

Lower manual workload

Status updates happen automatically and customers track their own returns, so your team handles way fewer routine questions. You get to spend time on the stuff that actually moves the needle.
Customer service professional with 52% support ticket reduction chart

When returns work right, costs drop and satisfaction rises

Smart return management isn't just about reducing support tickets—it's about building the kind of customer experience that drives long-term loyalty and revenue growth.

52%

Fewer WISMR inquiries

Automated return notifications eliminate "where's my refund" questions

36%

Reduced return losses

Better reverse logistics tracking improves return completion rates

40%

Higher revenue retention

Clear refund status communication encourages exchanges over refunds

70%

Customer satisfaction rate

Transparent return notifications build trust and encourage repeat purchases

Turn your customer service headache into competitive advantage

Every day, thousands of customers ship items back to merchants, then start wondering: "When will I get my money back?" Our reverse logistics solutions eliminate this uncertainty with transparent tracking and proactive communication that keeps everyone happy.
Real-time return logistics visibility

Real-time return logistics visibility

See exactly where every return stands. You and your customers get the same clear picture of each return.
Your unified dashboard shows return status and package locations, while shoppers check their return portal for live updates. No more guessing games—everyone knows what's next.
Return timeline showing approved, returned, resolved stages with real-time updates
Branded reverse logistics tracking

Branded reverse logistics tracking

Keep your branding throughout the return process. Instead of sending customers to some generic tracking page, they get a dedicated experience that looks and feels like your store.
Every step reinforces your brand, so even returns become a way to stay connected with your customers.
Return center customization with logo, login modal and color palette options
Automated return notifications

Automated return notifications

Updates happen automatically, no work required. The important stuff—when you receive their package, approve the return, process the refund—gets communicated without you lifting a finger.
Set up your templates once, and the system handles the rest. Your customers stay informed, and your team can focus on other priorities.
Automated notification settings with return processing email on mobile device
Return management dashboard

Return management dashboard

Smart tools work to bring peace to the returns process. Returns used to mean digging through emails and spreadsheets to find status updates.
Now you've got one place to see it all—find any return in seconds, track where packages are, and see exactly which refunds are pending. Finally, a way to make sense of the chaos.
Return management dashboard showing order status, RMA tracking and refund details

Transform returns from cost center to competitive advantage

Give customers the transparency they crave and give your support team time with automated return tracking that cuts WISMR inquiries.

Trusted by 50,000+ Shopify DTC brands

INTERSPORT
Ever-Pretty
LIV Fishing
ParcelPanel's customer INTERSPORT
12.5%
Return rate dropped by

INTERSPORT Italia faced overwhelming customer inquiries about order tracking and returns. The established sportswear retailer struggled with manual workflows that frustrated customers. WISMO and WISMR tickets flooded their support team daily.

ParcelPanel's solution transformed their post-purchase experience. INTERSPORT Italia reduced product returns by 12.5% while cutting support tickets by 68%. The automated system generated significant upsell opportunities, turning service challenges into revenue growth.

Learn more
INTERSPORT case study showing 68% support ticket reduction with soccer cleats product image

Real voice from our real customers

Our returns & exchanges solution helps Shopify brands transform their returns experience. But don't take our word for it, see what our customers say:

G2 badge: user love us, momentum leader, grid leader, high performer
StarStarStarStarStar
Get Flocked
September 8, 2023
Australia

If I could give 100 Stars for this App, I would. We can't fault the amazing and we mean AMAZING customer service and support. Developers who truly listen to the needs of their customers. We turned to this App because other "return" apps just didn't meet our needs for us to be able to provide a seamless customer experience, but Parcel Panel Returns & Exchanges has filled the gap in the market. Thank You!!

StarStarStarStarStar
PERFEX Industries
May 15, 2025
Canada

Okay, 2 words to describe this app: SIMPLY AMAZING I took time to work with the app to setup all the point before leaving my review. This app is just wonderfull, and the customers service is fast, so fast. I recommend to every e-commerce store on shopify to use the app to setup their returns. You will love it.

A special thanks to Donna for her quick help every time I have a question.

StarStarStarStarStar
Ever-Pretty UK
April 17, 2025
Hong Kong

ParcelPanel's return & exchange service has been a game-changer for our customer experience. Since we started using it, our customers no longer have to go through the hassle of emailing to request returns—everything is streamlined and user-friendly. Highly Recommended!

Explore more Returns & Exchanges features

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Smart Returns & Exchanges

Guide customers toward exchanges and store credits instead of refunds to retain more revenue and boost satisfaction.

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Returns Analytics

Get actionable insights into return patterns and costs to optimize your return strategy and reduce losses.

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Return Tracking & Notifications

Track return shipments in real-time and send proactive notifications to keep customers informed throughout the process.

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Return Workflows & Automation

Streamline return processing with automated workflows that handle routine tasks and speed up resolutions.

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Flexible Return Logistics

Connect with international major carriers and offer multiple return methods that match customer preferences.

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Frequently asked questions

How do I reduce "Where's my refund?" support tickets?

The system eliminates WISMR (Where Is My Refund) tickets through two powerful approaches. First, returns integrate seamlessly with your order tracking system, giving both you and customers complete real-time visibility into return progress. Customers can easily check their return status themselves, just like tracking a regular shipment.

Second, automated notifications proactively update customers on the refund milestones they care about most - from refund approval to payment processing. Instead of wondering and reaching out, customers stay informed throughout the entire process. This combination of self-service visibility and proactive communication dramatically reduces "where's my refund" inquiries while creating a smoother, more professional return experience.

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What kind of visibility do both merchants and customers get into the return process?

Both you and your customers get complete real-time visibility into every return. You have access to a unified dashboard showing refund status, package locations, and which refunds are pending - allowing you to find any return in seconds.

Meanwhile, customers check their own dedicated return portal for live updates on their specific returns. Everyone sees the same clear picture of where each return stands, eliminating the guessing games that typically frustrate both sides.

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How does the automated notification system work?

Once you configure notification triggers, the system automatically sends updates at key milestones - like return approval, exchange order creation, or refunds - without manual work. You set up templates once, and the system handles the rest, keeping customers informed while freeing your team to focus on other priorities.

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Can I maintain my brand identity throughout the returns tracking experience?

Yes, the system provides branded reverse logistics tracking that keeps your branding consistent throughout the returns process. Instead of sending customers to generic tracking pages, they get a dedicated experience that looks and feels like your store.

The returns portal page and notifications reinforce your brand identity, turning even returns into an opportunity to strengthen your connection with customers. This branded approach helps maintain trust and professionalism even during the returns process.

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